lululemon Run With the Roses 5K

hit 2027 running

The Tournament of Roses energy is in the air. Pasadena is alive with parade spectators, and the New Year’s Countdown is on.
And just as the year ends, the race begins.

Join us, and thousands of runners, for a 5k midnight run along the iconic Rose Bowl Parade route. Together, we’ll set the pace for an unforgettable year ahead.

A red, aura-like background with a soft glow.

A person wearing a runner’s bib smiles with their tongue out against a backdrop of glowing lights.

beat the countdown

Take on the beat the countdown challenge at the lululemon Run with the Roses 5k. You’ll toe the start line early, chasing down a 5k in under 20 minutes before the clock strikes midnight.

You in? Select “Beat the Countdown” as your Start Group during registration to save your spot. No additional cost to participate. Awards will be provided for both the Beat the Countdown challenge and the general midnight start.

Eligibility requires validation from past-race data.

Location
lululemon Run with the Roses 5k Pop Up

Address
132 W Colorado Blvd, Pasadena, CA 91105.

Dates & Hours
Sunday, December 27, 10:00 AM -8:00 PM
Monday, December 28, 10:00 AM - 8:00 PM
Tuesday, December 29, 10:00 AM - 8:00 PM
Wednesday, December 30, 10:00 AM - 8:00 PM
Thursday, December 31, 10:00 AM - 9:00 PM

Don’t forget to bring your valid ID to bib pick up

To celebrate with an alcoholic beverage, you must be 21 years of age or older and must present a valid ID and receive a wristband. These wristbands are non-transferable and must be kept on through the end of the event to participate.

bib pick up

In addition to picking up your race bib, the Pop Up is your chance to shop exclusive product.

This store features limited edition lululemon x Tournament of Roses styles and an opportunity to customize gear for race days, training days, and rest days.

Location
lululemon Run with the Roses 5k Pop Up

Address
132 W Colorado Blvd, Pasadena, CA 91105.

shop the pop up

A person in a red tank top smiles as they run outside at night. A blur of lights and people are in the background.

community events

Pasadena is bustling over the holidays. Stay tuned to see what’s happening in the city during race week.

Two people smile and pose for the camera. One is wearing a flower crown and giving the peace sign, while the other wears a “happy new year” crown.

Two smiling people run side-by-side outside at night.

social impact partner

BlacklistLA: How Far Can One Mile Go?

A first mile can grow into a weekly practice. With the right community, a goal becomes a plan, and that plan can lead all the way to a marathon finish line. Crossing it can transform how someone sees their health, their strength, and what’s possible for their future.

BlacklistLA is a 501(c)(3) nonprofit based in Los Angeles that builds healthier, more connected communities through running, art, and wellness.

Since 2013, they have created welcoming, intentional programming throughout the year that brings Angelenos together to move, connect, and care for themselves. Together, their programs welcome approximately 10,000 in person visits each year.

BlacklistLA’s work expands access to running, removes barriers to LA Marathon training, and gives Angelenos the tools and support to build healthier lives.

the course

The 5k course runs along the iconic Rose Parade route.

The 2027 lululemon Run with the Roses 5K course map.

FAQs

The course time limit is 1 hour after the final participant crosses the start line.
We’ll run rain or shine, so be sure to dress for the weather.
A friend or family member can pick up your package and shop with your discount, as long as they have your confirmation email. However, they cannot pick up your wristband to enjoy an alcoholic beverage post-race. You must be present to show your ID in person to receive your wristband.
We love dogs, but unfortunately, we cannot allow them on the course. Certified service animals are invited to join us.
Yes, you can transfer your entry to another participant through your Race Roster account. Log into Race Roster, select the “Transfer” tab on the left side of the registration form, and then select the “Transfer to a new participant” button. Follow the next steps to complete the participant transfer. All transfers incur a $5 USD fee.
The transfer deadline is December 17, 2026
NOTE: It is the responsibility of the individual(s) to arrange the exchange of the original registration fee.
Beat the Countdown is a returning challenge at the lululemon Run with the Roses 5K. Qualifying participants will toe the start line early, chasing down a 5K in under 20 minutes before the clock strikes midnight. Spaces are limited.
When registering, select the “Beat the Countdown” are your preferred start group. You will need to provide proof from past race data (2025 or 2026) that you can run 5 kilometers (3.1 miles) in 20 minutes or less.
We love to hear it! Please send our event team an email and we can look at entering you into the challenge, space permitting.
NOTE: eligibility requires proof from past-race data (from 2025 or 2026) that you can run 5 kilometers (3.1 miles) in 20 minutes or less.
All participants will receive a race bib, a custom finisher medal, a sparkling beverage of their choice to ring in the New Year, complimentary race photography, an invite to the post-race festivities, and more.
Your registration into the lululemon Run with the Roses 5K is non-refundable.
Guests must be 13+ to participate in the lululemon Run with the Roses 5K.
Parking and ride share drop are both located at Paseo Colorado Parking Garage (155 E Green St). For those arriving for the west, please use Arroyo Seco Pkwy to avoid any road closures.
Yes, you may run with a stroller. We ask you to start at the back of the corrals and be courteous of those starting around you. You do not need to register the baby in the stroller.
Yes, gear check will be available for runners at the finish line from 10:45 PM - 1:30 AM at 300 E Colorado Blvd.